
Sponsorship expertise
for brands.
Evergreen Partnerships is a Strategic Partnerships Agency.
We help brands navigate sports & entertainment partnerships effectively, using proven principles to achieve desired outcomes.
Sponsorship, marketing partnership, sports marketing, affinity marketing. No matter what you call it, the intent is the same: connecting brands with people’s passions.
Sports partnerships? We’ve got that covered. With extensive experience working with Brands & Properties, sports marketing is our foundation. While not every brand aligns with sports, every brand needs to stand out. The good news? The same principles apply.

Marketing partnerships can be incredibly effective, but too many of them aren’t.
Marketers are busy. They don’t have the bandwidth to become partnership experts, they just want a partnership to “work”. So they invest, hope that it will, and wonder if it did.

We empower our clients to maximize their sports & entertainment partnerships with a proactive, collaborative and intentional approach.
It’s all about the objectives.
STRATEGY
SELECTION
Pick your partners wisely.
NEGOTIATION
Invest in what you need.
Not more, not less.
ACTIVATION
Stand out, speak up.
MEASUREMENT
Measure what matters.
Evaluate.
Adjust.
Repeat.
EVERGREEN
Services
Brands call on us when they are ready to get in the game. When they’ve thought about getting involved with sports, but they aren’t sure where to start. When they are ready to maximize their sponsorship investments.
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The front-end work that sets your partnerships up for success.
Strategy development
Property selection
Property & talent negotiation
Partnership evaluation
Budget planning
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The data needed to make educated decisions.
Category analysis
Fan & market data
Partnership tracking & measurement
Benchmarking
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The daily activity that brings partnerships to life.
Partnership management
Activation planning & execution
Asset fulfillment

Our client’s best interests are always the top priority.
Clients deserve a tailored process. A scope and a plan that meets their needs. No hidden agendas, no misaligned priorities.
Contact us.
Ready to get started?
Let’s talk about how Evergreen can help.